TikTok is big, like really big. But your kids likely knew this already.
The Chinese short-music video app has taken the world by storm, being downloaded more than 1.2 billion times across Android and iOS.
The massively popular app, particularly among people under 30, allows users to upload sketches and lip-syncing music videos with tunes and sound effects from TikTok’s mammoth library.
Also unique about the app is that people can perform split-screen “duet” videos with people they like. It works like this: People make a track of themselves lip-syncing to music and send it to a celeb or a friend to complete to other part of the song.
Celebrities including Cardi B, Jimmy Fallon, Rita Ora, Awkwafina and Tony Hawk regularly post on the app to connect with younger audiences. But TikTok also makes it incredibly easy for everyday users to make a name for themselves.
Randy Nelson, head of mobile insights at apps analytics site Sensor Tracker, said TikTok is “really a place that encou..Read More